Twenty one years ago on Grafton Drive in Bedford, NH, GDS Architectural Signage Solutions was born. Its original founders, Joseph Motta and Mike Robinson noticed a lack of signage experts in the Healthcare & Educational industries and aimed to change it. Over the next nine years, they worked to bring GDS, or Grafton Data Systems as it was formerly known, to the forefront of the signage industry.
Enter Mark Green in 2005, taking over for Mike Robinson’s share of ownership and working tirelessly to extend the GDS reach outside of the New England territory. Mark recalls, “I was an executive in the software industry at the time, and really wanted to become a small business owner. So I took an equity stake in GDS and began working with Joe to grow the business. I was very impressed with the success that GDS had with hospital clients throughout the Northeast, and its focus on customer service.”
Joe and Mark’s combined efforts resulted in the immediate need for a second location in addition to the existing Manchester, NH facility. In the fall of 2010, GDS established a second location in Astoria, NY allowing our Graphic Designers and Project Managers to be centrally located near our newly established clients. Following the anticipated growth in signage demands, we purchased several new pieces of equipment resulting in shorter lead times, client customization and controlled production methods.
With 19 years of experience enforcing branding standards among clients, GDS made the move to overhaul our own branding standards in 2015. Requiring examination and development among owners and staff, paired with market research, changes in colors, fonts & media representation were all redesigned to correspond with the multitude of services offered by GDS. Reintroducing themselves as GDS Architectural Signage Solutions, we revealed our new branding standards that seamlessly integrated our philosophy and services into one clear message.
When asked why he believes GDS has become such a successful leader in the signage industry, president of GDS, Joe Motta, noted “GDS has a unique business model. We combine our 20 years of wayfinding planning and design expertise with our deep experience of fabrication. This combination gives our clients an architectural product while utilizing the most cost effective materials; Design and building signage for every environment!”
Over the past 21 years, GDS Architectural Signage Solutions has continued to hold its place as one of the top interior and exterior signage solution companies in the industry. It has always remained their top priority to offer all of our services under one roof, allowing each client a customized experience with our team of project managers, designers, fabricators and installers.
While we’re proud of our efforts and growth, we owe the last 21 years of success to our loyal clients, partners, friends and family for their continued support and business. We thank you and look forward to another 21 years of service!